Welcome to our website and the blog side of things. My story is one of a dream which is on its journey to becoming a reality that I never once would imagine to come true. Faced with a pandemic, a chaotic undivided world and the pull factors of a huge student debt and a future of uncertainty (seeing it as a glass half-filled situation) I decided to take the leap of faith. Looking back at life and capturing those once undervalued moments such as running into Asda without queuing up, not having to worry about bog roll becoming extinct, having a friendly gathering without social distancing is now merely a thing of the past. I am sure that the majority agree some of what is distinct to our intellectual needs to being human was taken away from us like a tiger snatching meat. We were the innocent prey whose life was dangerously at risk; the feeling of normality was gone for who knows how long.
With the uncertain circumstances and possibly an inevitable future I and my team decided to make things as normal as they possibly could be. I know some people may be thinking ‘why would you start up a business during a pandemic?’ BUT pay attention to detail. As the world changed so did I, adapting to my environment - you probably think I took that leaf out of Darwin's book. After reading a quote Einstein once said “in every situation, you either win or learn” this had inspired us - hey what have we got to lose? Afterall knowledge is power. After intensely studying our field we understand that it requires dedication and awareness to a changing market. We emphasised on three things and were stubborn in our stance: affordable, quality and outstanding customer service. We aim to ensure that our products can be inclusively adorned by everyone regardless of what background, to provide our customers with the highest quality whilst being given unique and memorable customer service.
We decided during this journey blogging was essential to have you join us on this journey and to grow our family, providing you with up to date news about fashion, beauty, advice and many more interesting ideas. In addition, we are also adding an exciting opportunity with integrating personalised blogs primarily reaching out to our community to share tips, tricks and valuable information in the virtuous world of beauty. If you think this would be something you would be interested in please do not hesitate to email us at [email protected].
We are excited and thrilled to see our family grow and to achieve our milestones, so come along and join us on this rollercoaster ride. Till next time.
Lots of love,
Iz Beauty.uk Team